Call For Papers: 6th Mapping the Magazine Conference

The sixth Mapping the Magazine conference will be held at Lusófona University in Lisbon, Portugal, July, 2nd and 3rd, 2020. We are now inviting submissions on the theme (Trans)Forming Magazines. The complete Call for Abstracts/Papers of Mapping the Magazine 6 is online here: 

The organizers seek proposals for individual papers on topics related to magazine research from many disciplines (Media and Communication, Journalism, Critical and Cultural Studies, Gender Studies, Sociology, Linguistics, English, History, Visual Communication, and others). The MtM 2020 conference seeks to explore questions including but not limited to:

  • Conceptualizing the Magazine: What can be considered a magazine? What are the frontiers delimiting magazine types? Are new magazine types emerging? What ethical challenges do mixed types face?
  • Magazine analysis: What epistemological trends dominate in magazine analysis today? How do scholars build knowledge around magazines? What are the main methodological tools and approaches used to better understand magazine change and (trans)formation? What emerging and innovative research methods are being developed to study this field?
  • History of magazines: What can we learn from the past? What case studies inform our understanding of magazine media then and now?
  • Discussing business models: The impact of transmedia storytelling. How can print magazines survive? What can contribute to the success of magazines? What case studies can help us understand the possibilities and conditions of successful magazine projects? 
  • Designing magazines: What is the relevance of graphical design in defining a magazine? Is there a distinctive role of design in the field of magazines when compared to other media? What is the role of photography and video in a magazine? Are popularity and emotion still associated primarily to images and to the magazine as a genre? Is the online circulation of material threatening the identity work of the magazines’ design?
  • Magazines and journalism: Are journalism studies a dominant paradigm in this field? What are the intersections, the problems, the convergences and divergences? What role do professional journalists play in this field? How do magazines work with different professional profiles to create diverse forms of content? How can the study of magazines (journalistic or not) help us understand journalism?
  • Magazines and organizational communication: What are the roles of hyper-focused magazine projects in the development of our understanding of magazines? What are the synergies between companies and media production? How do processes of internal communication impact on the way magazines are conceptualized?
  • Magazines and publics: What role do magazines play in a reader’s life? Do magazines still create communities, and how? Are these communities becoming increasingly atomized? Do these communities have a political impact?
Mapping the Magazine6 Final Deadline: February 29th
Mapping the Magazine6 abstract submission deadline has been postponed one last time to February 29th 2020. Successful applicants will be contacted by March 31st and full papers will be due to the conference organizers by May 31st.
We are inviting submissions on the theme (Trans)Forming Magazines and other related topics, such as: Media and Communication, Journalism, Critical and Cultural Studies, Gender Studies, Sociology, Linguistics, English, History, Visual Communication, and others.
The complete Call for Papers of Mapping the Magazine 6 is online at and more information is available on the website
Bringing academia and industry together, MtM6 international conference will be held at Lusófona University in Lisbon, Portugal, on July 2-3 2020 and will receive James Hewes and Joy Jenkins as its keynote speakers.
James Hewes as the opening keynote speaker debating the “10 Key Trends in Magazine Media”. James Hewes is the President and CEO of FIPP – the network for global media that represents more than 5,000 titles, which include almost all of the world’s leading magazine media brands. Joy Jenkins is closing the conference sharing insights on her recent research on local and place-based magazines and on magazine scholarship as a whole. Joy Jenkins is an Assistant Professor at the School of Journalism & Electronic Media at the University of Tennessee, USA.
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James Hewes                                       Joy Jenkins

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