2012: PhD in Audiovisual Communication and Advertising. Universidad de Extremadura. Spain
2007: Diploma of Advanced Studies in Audiovisual Communication and Advertising. Universidad de Extremadura. Spain.
2002: Master’s Degree in Business Management, Planning and Strategy. Universidade Autónoma de Lisboa. Portugal.
1998: Master’s Degree in Image Management. Universidade Complutense de Madrid e Universidade Nova de Lisboa. Spain/Portugal.
1996: Bachelor's Degree. Communication Sciences. Universidade Autónoma de Lisboa. Portugal.
Marketing, Communication, Advertising, Social Networks, Brands, Research Methods