Universidade Lusófona Universidade Lusófona do Porto

ADOPT-DTV

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Acronym
Project Reference
Start / End

01/04/2010 - 01/10/2011

Funding (Total)

N/A

Funding Programme
Leading Parner

CICANT

OberCom - Observatório da Comunicação

ANACOM

The ADOPT-DTV project, conducted between April 2010 and October 2011, entailed a combination of various quantitative and qualitative methods (ethnography, interviews, quantitative survey and usability studies); it sought to understand which factors have most bearing on the adoption or rejection of digital television by the Portuguese population.

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