CresCine: Increasing the international competitiveness of the film industry in small European markets

CRESCINE’s mission is to increase the competitiveness of the film industry across small countries in Europe and improve the circulation of films and AV content coming from small markets internationally. CRESCINE’s aims to enhance the competitiveness and the cultural diversity of the European film industry. This will be achieved by understanding, engaging with, empowering, and ultimately transform European small markets setting out from research and piloting in 7 markets. In their “smallness", these markets underline the challenges and drivers one must consider to increase the competitiveness of the EU film industry as all. CRESCINE will address, systematically, the whole film production, distribution and consumption ecosystem. The aim is to innovate at all levels of the value chain, from policies to ways of data management and analytics, production business models and modes of distribution.